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OpinionLetters

LettersPolicy outcomes of Hong Kong’s mega-events can be improved

Readers discuss the impact of the city’s mega-events, the fate of smaller schools, and the need for non-smoking residential buildings

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The Guinness record-setting bamboo pavilion built for the thanksgiving festival organised by the indigenous Tang clan of Kam Tin is lit up in Yuen Long on December 15, 2025. To improve the quality and diversity of mega-events in Hong Kong, unique local festivals could be included. Photo: Eugene Lee
Letters
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Since 2024, the Hong Kong government has invested more than HK$1.1 billion and launched around 200 mega-events to boost the economy and attract visitors. Yet the results remain limited. Our analysis suggests the policy has not achieved its intended outcomes.

Restaurant receipts rose only slightly, from HK$109.4 billion in 2024 to HK$109.6 billion in 2025, while retail sales increased modestly from HK$376.8 billion to HK$380.5 billion. In 2025, about 103 million Hongkongers headed north, compared with about 167 million inbound passengers. Meanwhile, the unemployment rate climbed from 3 per cent in 2024 to 3.7 per cent in 2025, suggesting the labour market did not benefit despite substantial investment.

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To strengthen effectiveness, we recommend a few measures. First, Hong Kong should target high-value visitors from markets beyond the mainland, such as Europe, Africa and the Middle East, who may be more likely to spend on premium services and goods.

Second, the quality and diversity of events must improve. Poorly managed activities, such as the hot-air balloon festival, harm Hong Kong’s image. Incorporating local culture – festivals like the Goddess of Mercy Treasury Opening or the Kam Tin thanksgiving festival – and celebrating achievements in sports such as fencing, swimming and windsurfing could broaden appeal.
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Mega-events can enhance the city’s image and generate economic benefits. But to achieve meaningful impact, the Hong Kong government must attract high-value visitors, expand promotion beyond the mainland and improve event quality. Only then can Hong Kong counterbalance the outflow of residents and reinforce its role as a vibrant international hub.

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