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Polos, rebooted: how Ralph Lauren, Chanel and Taylor Swift are redefining preppy

STORYAnnie Brown
Taylor Swift wearing a Thom Browne polo shirt in New York last November. Photo: Star Max/GC Images
Taylor Swift wearing a Thom Browne polo shirt in New York last November. Photo: Star Max/GC Images
Fashion

Gigi Hadid’s Guest in Residence has both short- and long-sleeved polos, while Miuccia Prada’s takes have ranged from subversive to buttoned-up

Whether you’re channelling “country club chic” or prefer Mrs Prada’s subversive take on a sporting kind of preppiness, the past few seasons it’s been impossible to miss the return of the polo shirt.

There were cropped versions at Rabanne, buttoned-up ones at Miu Miu, luxe grey ones at Tommy Hilfiger, and quarter-zip versions at Matthieu Blazy’s Chanel Métiers d’Art show, staged in a New York subway station. Simone Rocha is another designer to put a unique twist on the polo, adding her signature romantic spin with ruffles and rosettes. So too for Jack McCollough and Lazaro Hernandez’s debut at Loewe, with striped and moulded polos part of the duo’s American sportif take on the heritage Spanish brand. Indeed, the preppy staple – long a menswear workhorse – has become the ultimate fashion girl piece.
Earthy tones for Miu Miu spring/summer 2026. Photo: Handout
Earthy tones for Miu Miu spring/summer 2026. Photo: Handout
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